LEADING BRANDS TO
BETTER REVENUE

Alpha Dog Advertising is a marketing agency specializing in brand positioning.

Advertising and branding agency in Lancaster, PA

What we do

Our core strength is creating strong brand positions that set organizations apart from the competition and create better revenue opportunities. We develop sound marketing strategies and creative tactics to effectively communicate your brand’s point of difference.

Are you in a highly competitive situation where your brand and your message need to stand out?
Why we do it

Sound marketing strategies build brands and dictate tactics. Websites, digital marketing, video, social media, and printed collateral all rely on solid brand strategy to be successful. Without a well-defined brand message, these tactics are just noise in a crowded marketplace.

Doesn’t your brand deserve more than just a new logo design?
Who we work with

We work with mid-to-large-sized organizations who understand the importance of a well-defined marketing communications strategy and see us as a trusted resource to help them succeed.

Isn’t your organization worth investing in?

Brand Creation & ReBranding

Strategic Marketing

Print Design & Management

Web Design & Development

Digital Marketing & SEO

Public Relations

Our
Work

Find out more about our strategic approach to your marketing challenges—and see some of the creative that goes along with it.

VIEW OUR WORK

We have the pleasure of working with Craig and Erin to manage our Facebook posts and monthly blogs. It is important that we showcase the hotel, along with Downtown Lancaster, in our posts, and Erin immediately understood our expectations and executed flawlessly. The posts and blogs are very engaging and represent our property in a very positive way. Erin has a pulse of the happenings in the city and throughout Lancaster County, which keeps our posts fresh and relevant. The Alpha Dog team is committed to excellence in everything they do and every service they provide.

GENERAL MANAGER

The Hotel Lancaster

Alpha Dog Advertising has been a key asset in the growth of our company, in the first year we hired them our sales increased 50%. Devon and Craig are very proactive, innovative and attentive to detail.

GENERAL MANAGER

Mid-Atlantic Timberframes

We had a great experience working with Alpha Dog to develop our marketing and communications for the Medical Device market. Unlike many firms, Alpha Dog instantly understood the restrictions of marketing in a FDA regulated environment and they developed an incredibly unique and robust campaign within the guidelines. They created everything from booth collateral for tradeshows to very technical/clinical product bulletins with a creative, clear and consistent message.

SENIOR DIRECTOR

Kensey Nash Corporation

I've worked with Craig for a number of years. The experience has always been enjoyable because he always asks the right questions and listens to our objectives. He brings a number of years of experience from the client's side of the table so he has a complete understanding of the top level challenges I am responsible for such as budget limitations and “real world" application vs. fancy creative ideas that are not practical and do not show results.

SR. VP SALES & MARKETING

Mansfield Plumbing

When You Want to Make a Video, but the Budget or Timing Isn’t Perfect

Video Marketing Video is a powerful marketing tactic to deliver a message. At Alpha Dog Advertising, we are often asked to help brands create a story and an engaging and memorable way to communicate it. But what do you do when a client doesn’t have the budget for a large-scale...

Kelly Crane Winkler Joins Alpha Dog Advertising as Public Relations Director

Alpha Dog Advertising, a brand positioning and marketing communications firm specializing in leading brands to better revenue opportunities, is proud to announce Kelly Crane Winkler as public relations director. With the arrival of Winkler, the firm now offers a full suite of public relations service offerings, including media cultivation, content...

Check out the rest of our blog

LEADING BRANDS TO BETTER REVENUE

What we do

Why we do it

Who we work with

Our Work

When You Want to Make a Video, but the Budget or Timing Isn’t Perfect

Kelly Crane Winkler Joins Alpha Dog Advertising as Public Relations Director

Let’s work together.

NewBusiness

LEADING BRANDS TO
BETTER REVENUE

Our
Work

New
Business