Can a Website Be An Effective Sales Tool?
Today’s businesses are challenged constantly by increased competition. To even the playing field, leading brands create best-in-class websites by focusing on their sales funnel and how it plays into effective website design. Gone are the days of having a passive website presence. Today your website needs to play a key role in the lead conversion […]
The Best Websites for Lead Conversions
Today’s websites are not the same as those created 15 years ago. Today they are one of the most effective marketing and sales tools ever developed for business. So what sets the best websites apart from mediocre ones? Is it search engine optimization? A good website design? Or maybe a content strategy that focuses on a […]
Does Effective Website Design Enhance The Sales Funnel?
We all know that our habits have changed due to the prevalence of the Internet. How we conduct business and how businesses interact with customers has changed forever. The most effective website design takes into account the sales process and acts as a catalyst for the sales funnel and driving more opportunities for lead conversion. This type of website design strategy helps to […]
Home Sweet Phone
As a leading positioning and advertising agency, we are always looking at the latest digital marketing trends and new social media applications in order to keep our clients in the know. Upon hearing of Facebook’s newly unveiled application, I took a closer look. As a response to the move from desktop and web to phones, […]
3 SEO Pitfalls to Avoid
Team Dog kicked off 2014 with an extensive and informative training course on SEO (Search Engine Optimization), which is the process of optimizing web pages so that search engines find yours ahead of the competition’s, driving traffic to your website. Some of the most popular search engines include Google, Bing, and Yahoo. We learned a […]